Business Development Emily Day Business Development Emily Day

How AI Changed the Branding Landscape in 2025 โ€” And What It Canโ€™t Replace

The interesting trend in a graphic designerโ€™s world? By mid-2025, many business owners try them before reaching out to a designer.

Before 2024, almost none of my clients came to me after trying AI for their logo. Now, 8 out of 10 inquiry calls start with the same line:

โ€œI was playing around in AI and I tried to make my logoโ€ฆ but it didnโ€™t work. Iโ€™m ready to do this the right way.โ€

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