Obsessed with helping businesses look as good as they are.
Designing your way to good Days
✺
You've built something worth showing off.
That's where I come in.
Here's what I know after more than a decade doing this: Businesses that look good on the outside tend to feel more legit on the inside too.
It’s called confidence, baby, and it changes how you show up - in your pitches, on your calls, in your pricing. I'm not here to just make things pretty (don’t worry, that part’s a given). I'm here to make sure every visual decision has a reason - aka telling your story + making you irresistible to the clients you're trying to reach.
Absolutely phenomenal experience, incredibly responsive and prompt in all ways. Emily constantly kept the momentum moving and the excitement/stoke high! Professional in every aspect with the warmth of an old friend. The final product was absolutely gorgeous and better than I could've dreamt! Honestly, I am sad the process is over and I won't have all those delightful meetings with her anymore!
cassie rosch
Good things come in threes.
Find your fit in one of my three signature packages.
Wow Worthy Website
$5600+
For businesses with an existing brand, ready for a website that works.
learn more
BEST Day Experience $8200+
For businesses who want it all, built together from the ground up.
learn more
Brand Essentials, $3200 +
For businesses who want a brand foundation built to last
We’re talking logo suite, color palette, typography systems — all the details that take you from jumbled ideas on a screen to a high-impact, chef’s kiss visual identity. Your branding is your first impression — and you better believe we’re going to make it a damn good one.
Strategy & Discovery
Questionnaire
Strategy Session
Moodboard
Your Brand
3 Logo Concepts
Finalized Logo Suite
Color Palette
Typography System
Ready To Launch
Print-Ready Business Card
Social Profiles
Brand Launch Images
Style Guide
All files
4-5 weeks ✺ View an Example Project ✺ Let’s get starteD
Wow-Worthy Website, $5600+
For businesses with a brand they love, ready for a website that actually works.
Have a logo you love, but a website that’s starting to feel a little tired? Let’s dust that thing off and turn it into something you can’t wait to send people to. Your website should make people feel something - and then do something. Let's turn those casual visitors into enthusiastic customers.
Strategy & content
Strategy session
Collaborative Copywriting Session - more info below
First draft copy
Stock image sourcing
your website
Up to 5 pages: Home, About, and 3 pages of your choice. Contact page doesn’t count toward your page total
Mobile responsive
3 revision rounds
ready to launch
SEO foundation
Social integration
Domain connection
Link to CRM
Custom CSS
4-5 weeks ✺ View an Example Project ✺ Let’s get starteD
All websites are built on Squarespace — designed for ease of use so you can update and manage your site with confidence after we're done.
Wait - What is Collaborative Copywriting?
And why it's one of the best things included in your website package.
Here's the truth about website copy: most people sit down to write it and go completely blank. Not because they don't know their business, but because writing about yourself is a different skill than running your business.
That's where Collaborative Copywriting comes in.
Instead of handing you a blank page and wishing you luck, we do this together.
Here's how it works:
Before our call
I send you a set of prompts to get you thinking — nothing overwhelming, just the right questions to start surfacing the good stuff.
On our call
We have a recorded video conversation where I guide you through everything. Your story, your services, who you help, what makes you different. You talk, I listen.
After our call
I take everything from that conversation and turn it into the actual words on your website — in your voice, not mine.
The result? A website that sounds exactly like you. Not like a template.
Not like you swallowed a marketing textbook. You.
The BEST Day Experience, $8200+
A complete, premium, end-to-end journey
When your brand and website are built in the same brain, at the same time, the result is something neither package alone can produce. This package includes everything in Brand Essentials and Wow-Worthy Website - but the difference is it’s built together, not bolted together.
Strategy & content
Questionnaire
Strategy Session
Collaborative Copywriting Session - more info above
Moodboard
First draft copy
Stock image sourcing
your Brand
3 Logo Concepts
Finalized Logo suite
Color Palette
Typography system
Business card design
Social profiles
Brand launch images
Style guide
All files
Your WEbsite
Up to 5 pages: Home, About, and 3 pages of your choice. Contact page doesn’t count toward your page total
Mobile responsive
3 revision rounds
Ready to launch
SEO foundation
Social integration
Domain connection
Link to CRM
Custom CSS
6 weeks ✺ View an Example Project ✺ Let’s get starteD
All websites are built on Squarespace — designed for ease of use so you can update and manage your site with confidence after we're done.
★★★★★
kind words
Emily is absolutely AMAZING. Run, don’t walk to her if you need any branding assistance.
She makes the process SO fun and simple! Not to mention, she is EXTREMELY talented. Before I started with Emily, I felt as though my brand was bland and just simply not me. It didn’t make me excited to make content. But NOW… I am obsessed with everything about my brand. I have never felt more aligned with it and I am SO proud to show everybody my website, logo, etc. If you’re in between branding experts, CHOOSE EMILY. You will not be disappointed.
-Lacey E. | Owner of Fuel & Heal
Our clients have been celebrated far & Wide
How it works
NO. 1
Inquiry & Onboarding
We kick things off with a consultation call — getting to know you, your business, and what you're trying to build. From there, I send over your quote, contract, and 30% deposit invoice. Once that's in, it's officially official. You'll receive your Brand Questionnaire to complete before our kickoff - web clients also receive a Website Content Guide at this stage.
NO. 2
Research & Strategy
This is my favorite part. We meet for a kickoff call to dig into your completed questionnaire, swap Pinterest boards, and get crystal clear on your style and market position. I use everything from this session to build your moodboard — our last checkpoint before the creative work begins. Web clients also get a dedicated Collaborative Copywriting session, recorded so I can use it to generate your first draft of web content.
NO. 3
Design
Hand over the reins — this is where I get to work. I design three full logo suite concepts for your review, then we refine your favorite through two rounds of revisions until it's just right. Web clients: once your brand is locked in, we move straight into your website design — Home and About pages first, then the rest of your pages.
NO. 4
Launch
The BEST kind of good day. We pick a launch date, I create your brand launch images, and if you're up for it — a collaborative post so we can celebrate together. Then you watch your new brand go to work.
FAQs
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It's how we make your website sound like you — without the blank page panic. Before our call, I send you prompts to get your thoughts flowing. Then we get on a recorded video call where I guide the conversation: what you do, who you help, what makes you different. I take everything from that call and write the words for your website. You show up and talk — I handle the rest.
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I don't offer logo-only work — but I do offer three distinct starting points depending on where you are in your business journey. If you're starting from scratch or ready for a full rebrand, Brand Essentials is your foundation. If your brand is solid but your website needs work, Wow-Worthy Website was built for you. And if you want it all done together, BEST Day Experience is the move. Not sure where you land? Let's chat — that's what consultations are for.
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Not anymore! As of April 1, 2026 Wow-Worthy Website is available as a standalone service for businesses with an existing brand they love. If your logo and brand are in good shape and your website just needs a refresh — or a complete overhaul — we can absolutely work together without starting from scratch.
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4-6 weeks for branding, with an additional 4-5 weeks for websites.
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Your 30% deposit holds your spot in my calendar — that's the only thing needed to make it official.
From there, I'll send you a brand questionnaire and web content guide to complete before your project start date. This covers the details I need to hit the ground running: your services, packages, and pricing, plus any specific content you want featured. Don't overthink it — just fill it in as you know it.
One thing to get on your radar early: photos. I source and curate stock photography as part of your project, but photos of you, your team, your space, or your products are something only you can gather. You don't need a full brand shoot right away — but the more you have ready, the better your final result will be. If a brand photography session is on your list, now's a great time to book one.
Other than that? Get excited, dream about ideas, and soak up inspiration. That part's important too.
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It is the perfect fit for the majority of small to medium-sized businesses. The days of Squarespace “templates” are long gone and you can achieve a high level of customization with a Squarespace design.
It is intuitive enough to be user-friendly to beginner-level users, enabling you to make content updates on your own should you want to. Website off-boarding includes a tutorial for content updates so you will have all the basic know-how that you need.
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Yes! All projects require a 30% non-refundable deposit to hold your spot in my project calendar. Two additional payments of 35% will be collected, one with your project start date and the final payment at the end of your project.
Because I typically book projects 4-6 weeks in advance of our start date, your deposit is non-refundable because I am reserving time to work on your project.
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Yes — all website packages include foundational SEO setup: proper page titles, meta descriptions, heading structure, image alt text, and Google Search Console connection. This gives your site a clean, indexable foundation from day one.
What's not included is ongoing SEO content strategy — the kind that builds your rankings over time through consistent blog posts, keyword targeting, and regular updates. That's a longer game, and it's something we can talk about as a separate add-on if it's on your radar.
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The honest answer: my niche isn't an industry, it's an aesthetic. Most people who reach out say they found me because they were drawn to the clean, modern, and uncluttered style they see in my work. If that sounds like what you're looking for, we're probably a good fit — and from there, we get to play. Modern retro? Vintage-inspired? Chic and elevated? Yes to all of it, across all kinds of industries.
Featured Projects

