What Does a Brand Designer Actually Do? (And Why It's More Than a Logo)
Most people come to me asking for "just a logo." And I get it — but it's a little like asking an interior designer for just a couch and expecting your whole house to look like a Restoration Hardware catalog. Here's what a brand designer actually does, and why the difference matters more than you'd think.
You Launched Your Website — Now What?
Launching your website is a big deal — but it's not the finish line. Here are the most important steps to take in the first 48 hours, from claiming your Google Business Profile to making sure your legal pages are in place.
How AI Changed the Branding Landscape in 2025 — And What It Can’t Replace
The interesting trend in a graphic designer’s world? By mid-2025, many business owners try them before reaching out to a designer.
Before 2024, almost none of my clients came to me after trying AI for their logo. Now, 8 out of 10 inquiry calls start with the same line:
“I was playing around in AI and I tried to make my logo… but it didn’t work. I’m ready to do this the right way.”

