Fuel & Heal

Fun, Empowering, Authentic, Supportive, Empathetic, Tailored-approach, Creative


Below each of the three concepts shows the

  1. Horizontal Logo

  2. Vertical Logo

  3. Ampersand Logo Mark

  4. Alternative Logo Layout

  5. Business Card Mockup

  6. Pattern or Brand Elements

  7. Logo Suite

  8. Homepage Snippet

Note

While each of these designs are meant to show a developed idea of each concept, each will be refined and the chosen concept will be carefully considered and added to until the brand is the strongest representation it can be.

Business card concepts and the homepage mockup are meant to show how the brand can progress beyond the logo alone and will be refined along with the logo. Additionally, the information shown is placeholder information. 

**The taglines are placeholder info and can be updated in revision rounds.


 

Moodboard

 

Revisions

 

Initial Concepts

 

 

Concept 1

Playful, Energetic

 

 

Concept 2

Softer, more organic

 

 

Concept 3

Bold, modern, inviting, geometric elements